02 Sep 2014 2:45 PM | Administrator . (Administrator)

Global Rental Alliance Meets

The Global Rental Alliance (GRA) held a mid-year meeting via webinar in mid-August with participation of all member associations. Representatives of the seven associations shared information on membership initiatives underway, touched upon key issues impacting their membership and addressed topics for further discussion at their 13th annual meeting to be held Feb. 26, 2015, at THE RENTAL SHOW in New Orleans.

Consistent with their purpose to increase the profile of the industry worldwide and benefit their membership, the Global Rental Alliance representatives discussed common initiatives and program work unique to their respective associations. Australia and the United States will be participating in the International Business Leadership Program this fall, administered by the ARA Foundation. Members continue to share best practices that impact their members and maintain a focus on industry technology developments, industry research data and statistics, conference programs, communication/promotion and membership.

The Global Rental Alliance is a partnership among seven independent rental/hire organizations throughout the world, including the Brazilian Rental Association (Associação De Locadoras), Canadian Rental Association, European Rental Association, Hire Association Europe (U.K.), Hire & Rental Industry Association (Australia), Hire Industry Association of New Zealand and American Rental Association.

Further information regarding the purpose and activities of the Global Rental Alliance and the International Rental Business Leadership Program are available at

About the Global Rental Alliance

The Global Rental Alliance consists of seven independent equipment rental/hire trade associations that have joined together to increase the understanding and concept of equipment rental worldwide.  They are:  Brazilian Rental Association (ALEC); Canadian Rental Association (CRA); European Rental Association (ERA); Hire Association Europe, U.K. (HAE); Hire and Rental Industry Association Ltd., Australia (HRIA); Hire Industry Association of New Zealand (HIANZ); and American Rental Association (ARA).  Each organization has as its members, businesses that rent equipment to the general public and suppliers or manufacturers that provide equipment or services to rental businesses.  While inventories differ somewhat within each country, they essentially include equipment rented to the construction, homeowner, and special event/party industries.

For more information about the Global Rental Alliance or the International Rental Business Leadership program reference the Alliance website at or contact Ken Hughes.

GRA Contact:
Ken Hughes (
(800) 334-2177, Ext. 239; (309) 277-4239

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